Crisis Shield
Public Relations can't fix everything so find another way
Sometimes work in public relations doesn’t achieve the desired results for a company, despite a solid strategy and an appealing campaign....
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Crisis Shield
Mar 20, 20122 min read
How will digital news pay walls affect your public relations plan?
To deliver resilient public relations, communications strategy needs to demonstrate flexibility and competent response to foreseeable...
Crisis Shield
Feb 6, 20123 min read
Making communications strategy effective for your organisation
Nowadays, the word ‘strategy’ and all its relatives are bandied about so regularly in office speak that we risk losing touch with the...
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