Crisis Shield
Reputation Management: The importance of being media ready
With the aging population of Australia set to explode, media scrutiny of the aged care sector will only increase as aged care becomes...
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Crisis Shield
Mar 25, 20152 min read
The ice epidemic; Why football clubs should have taken the heat out of the problem quickly.
Revelations that the drug ice is now effecting junior football players at the local level have caused shockwaves throughout the...
Crisis Shield
Mar 11, 20153 min read
Crisis Management: How to prepare your staff for the worst
The staff member involved in last week’s terrifying armed-hold up at a Melbourne 7-Eleven convenience store admitted that the incident...
Crisis Shield
Dec 16, 20143 min read
A Collaborative Crisis Management Plan: lessons from the G20 summit
With the G20 Summit recently taking place in Brisbane, all eyes have been on the Queensland Capital. Brisbane, a city that often takes a...
Crisis Shield
Sep 3, 20143 min read
Building your goodwill bank by giving
At Briggs Communications, one of the key recommendations we often make to clients is to build their goodwill bank. Your goodwill bank is...
Crisis Shield
Aug 3, 20143 min read
Picking your partner wisely
There are few things less senseless than when innocent people become casualties of conflict. That was the case on 17 July when Malaysian...
Crisis Shield
Jun 25, 20143 min read
Considering the variable in crisis management
This week marked the end of a three week inquiry into the Hazelwood Coal Mine fire. The fire in Victoria’s La Trobe Valley burned for 45...
Crisis Shield
Jun 2, 20143 min read
Crisis communication and the importance of a coordinated media approach
On Friday, 23 May, in what is unfortunately becoming more and more common, the world was devastated by the news of another shooting near...
Crisis Shield
May 4, 20143 min read
The value of crisis simulations
“Hope for the best, prepare for the worst.” That’s the advice that many of us have given or taken in our own lives. It’s that cautious...
Crisis Shield
Apr 5, 20143 min read
Crisis communication in a personal tragedy
This week, regardless of their team allegiances, rugby fans are uniting in their concern for Alex McKinnon. The 22-year-old player for...
Crisis Shield
Mar 26, 20143 min read
Crisis communications and resilience: what's next for Malaysia Airlines?
Two weeks ago, we discussed Malaysia Airlines’ response to family and the media following news of a flight going missing en route from...
Crisis Shield
May 10, 20123 min read
PR crisis threatens News Corp
The PR crisis engulfing Rupert Murdoch and News Corporation has come to a head in recent days as the Leveson Inquiry flexes its muscles. ...
Crisis Shield
May 3, 20123 min read
ALP crisis over to you crisis expert
Leadership crisis, brand crisis, identity crisis…what can Labor do now to shore-up its future? As specialists incrisis communications,...
Crisis Shield
Apr 26, 20124 min read
Get Crisis Ready!
Are you crisis ready? Does your organisation have a crisis management plan and a crisis communication plan? Consider scenarios...
Crisis Shield
Apr 17, 20123 min read
Public Relations can't fix everything so find another way
Sometimes work in public relations doesn’t achieve the desired results for a company, despite a solid strategy and an appealing campaign....
Crisis Shield
Apr 12, 20124 min read
Define your corporate voice with social media policy
In last week’s blog post How do Strategic planning, Social Media Policy and the Recruitment Process interlink?, we made the point that...
Crisis Shield
Apr 2, 20123 min read
Strategic advice on social media policy
Experienced public relations professionals know that the most successful crisis management technique is to avoid a crisis altogether. ...
Crisis Shield
Mar 26, 20123 min read
KONY2012: Propaganda, public relations and social media sensation
Earlier this month the online world was privy to a viral social media phenomenon in the form of Kony 2012(www.youtube.com/watch?v=Y4MnpzG...
Crisis Shield
Mar 22, 20123 min read
Measuring the success of public relations strategically
Anyone who is serious about their work in public relations knows that measurement is a crucial part of strategic communications. Public...
Crisis Shield
Mar 20, 20122 min read
How will digital news pay walls affect your public relations plan?
To deliver resilient public relations, communications strategy needs to demonstrate flexibility and competent response to foreseeable...
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